Startups

Gravity4 And Gurbaksh Chahal Sued For Alleged Gender Discrimination — Here’s The Complaint

gurbaksh chahal Marketing startup Gravity4 and its CEO Gurbaksh Chahal were sued today by Erika Alonso, formerly the company’s senior vice president of global marketing.
Forbes broke the news of the lawsuit. Alonso accuses Chahal and his company of discriminating against her because of her gender, as well as illegally surveilling her during her job interview. Read More

Giant Spoon: ‘Disruption agency’ embracing cutting edge technology

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Giant Spoon is 18 months old and going strong. The four co-founders Trevor Guthrie, Alan Cohen, Jonathan Haber and Marc Simons came from traditional media backgrounds, each with the strong belief that there was a need for “a new type of agency,” says Guthrie. “We wanted to build an agency built on our culture — on curiosity and on pushing things forward and breaking barriers.”

But in a digital culture of constant disruption, how does an agency help set its clients apart?

“Wherever the consumer is, everything is media. It could be a product, an experience they’re digging into or it could be traditional media,” Guthrie says. For Giant Spoon new technology is a driving force. “We’re not looking at tech for tech’s sake but from storytelling: How to take interesting tech, tell a brand’s story and move people.” Read more…

More about Marketing, Virtual Reality, Business, Advertising, and Startups


Stop Calling. Schedule Local Biz Appointments With MyTime, Which Just Scored $9.3M

MyTime Haircut “I don’t know anyone who likes calling businesses. It’s not fast or convenient, and it definitely doesn’t feel like the future.” Mark Zuckerberg may as well have been explaining the need for MyTime when he said that last month about Messenger’s upcoming business chat feature. But while Facebook’s just getting started, MyTime’s been working on its… Read More

ChatGrape, The Enterprise Messaging App Backed By Betaworks And Mark Pincus, Launches Publicly

ChatGrape After securing backing from Betaworks, and more quietly Zynga founder Mark Pincus, ChatGrape, the enterprise and team messaging app that pitches itself as a more ‘intelligent’ Slack or HipChat, is launching publicly today. Read More

Mixmax Raises $1.5M From Harrison Metal, Floodgate To Bring Interactive Apps To E-mail

Team pic _ Mixmax Mixmax, which is making e-mail interactive with apps that set-up calendar meetings and polls, raised $1.5 million from Harrison Metal, Floodgate’s Mike Maples and Ann Miura-Ko, Ram Shriram of Sherpalo Ventures and angels Eric Ries, Soundcloud CEO Alex Ljung, Nuzzel CEO Jonathan Abrams, Inkling CEO Matt MacInnis and Soundcloud’s Eric Wahlforss. “It’s crazy that we… Read More

Fashion Marketplace Poshmark Raises $25 Million More, Heads To Apple Watch

poshmark-devices Three years ago, fashion marketplace Poshmark launched on iOS with an app that allowed women to buy and sell secondhand items, including clothing, shoes and other accessories, right from their mobile device. The company, which has since expanded to Android and the web as of last year, has now grown its online community to include millions of registered users, and is on track to double its… Read More

Controversial After School App Relaunches With New Safety Features And Zero Tolerance For Hate

blue after school ad (1) (1) After School is back and ready to try again. The mission is the same: Give teens a safe but anonymous place to talk to high school classmates. After several months of retooling the app just relaunched on the App Store and, even with the aggressive safety features in place, growth hasn’t slowed down. When After School hit the App Store in October 2014, it immediately sparked outrage as… Read More

Alphaworks Equity Crowd-Funding Platform Rebrands To Quire

Quire- Sketch Alphaworks, the equity crowd-funding platform for startups and their communities, is today re-branding to Quire.com. CEO Erin Glenn said that the company was eager to get a .com domain and that ‘quire’ (a centuries old word that which means ‘folio’ or collection of single pages) was a perfect fit for what the platform represents. “The imagery of the word is that… Read More

U.K. Gov’t-Funded Startup Skills Courses Get 12,000 Early Sign Ups

Digital Business Academy Some early stats on uptake for a U.K. government-funded initiative to teach digital business skills: more than 12,000 people have registered for a clutch of free online courses which launched last November. Read More

TradeGecko Snags $6.5M Series A To Help Businesses Wrangle Inventory

TradeGecko TradeGecko, a software-as-a-service startup that lets business owners manage inventory and orders without resorting to spreadsheets or enterprise resource planning (ERP) software, has raised a $6.5 million series A round. Read More