social media

Facebook boasts nearly 1.4 billion monthly users in newly released data

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Love it or loathe it, Facebook is as integral to our day-to-day lives as checking email or texting that special someone. And in case there was any doubt, the social network unleashed new data on Wednesday to prove it.

Nearly 1.4 billion people around the world use Facebook every month. Some 890 million people visit it daily and now view more than 3 billion videos a day. Unsurprisingly, much of the growth is happening on the mobile side. Almost half of Facebook’s 1.89 billion mobile users now check the social network exclusively on their phones and tablets. In other words? While most people continue to use their desktop computers to share, like and comment, mobile-only use is quickly catching up Read more…

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Why women are smearing their lipstick for Instagram pics

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It isn’t a fashion faux pas in your Instagram feed — celebrities and women around the world are smearing their lipstick for a good cause.

The new #SmearforSmear social media campaign and hashtag, spearheaded by UK-based organization Jo’s Cancer Trust, aims to raise awareness during Cervical Cancer Awareness Month this January. Participants post selfies with smeared lipstick, encouraging women to get regular Pap smears to screen for cervical cancer. Then, similar to the viral ALS Ice Bucket Challenge, they nominate friends and family to do the same.

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Original series ‘SnapperHero’ featuring YouTube stars is heading to Snapchat

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Just one day after Snapchat launched Discover, the app has its first original series.

Discover already has 12 media partners that will be putting content into the app, but Snapchat can now boast video that is completely originalSnapperHero, a series from online video producers Astronauts Wanted and Fullscreen, and made in conjunction with AT&T, will be available on Snapchat early this year.

The series, which Bloomberg first reported, will feature YouTube and Vine personalities playing superheroes in short videos that last between 100 and 200 seconds. True to Snapchat, episodes will only be available for viewing for a set time period. There will be 12 episodes, with four released each week, starting in early 2015 Read more…

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Snapchat update removed ‘best friends’ — and users aren’t happy

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It’s not just you: Snapchat‘s best friends feature is no more, at least for now.

The latest Snapchat update, which added a new Discover feature and rearranged the app’s settings and contacts menus, also removed the app’s ability to see the “best friends” of people in your friends list.

While social media users are known to complain about most major updates (remember the freakout over Facebook Messenger), it’s the removal of this relatively minor feature, rather than the app’s new editorial content, that has users up in arms.

The feature allowed users to view the top three users with whom a friend exchanged messages. The names in your best friends list was determined solely by the number of times you exchanged messages with a particular friend; users couldn’t manually control whose names appeared. Read more…

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Is Snapchat about to become a publishing powerhouse?

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For Snapchat, it isn’t enough to have 100 million users sharing ephemeral photos every month. With Snapchat Discover, a long-awaited feature unveiled on Tuesday, the Los Angeles-based startup wants to be a hub for media content, too.

Snapchat Discover allows media companies to publish content to a new section of Snapchat. Staying true to the app’s ephemeral nature, that media content disappears after 24 hours

What remains to be seen is whether reader interest will vanish that fast, too.

At launch, there are 10 partners: CNN, Cosmopolitan, the Daily Mail, ESPN, Food Network, National Geographic, People, Vice, Yahoo! News and Warner Music. Each partner currently publishes a batch of content called a “daily edition,” averaging between 5 and 10 stories. Read more…

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NYC mayor’s sign language interpreter steals the show yet again

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With a blizzard on the city’s doorstep, New York City Mayor Bill de Blasio held a number of press conferences throughout Monday and Tuesday

But despite the important message the mayor was attempting to deliver, it was hard to not notice the animated sign-language interpreter to his right.

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The man, named Jonathan Lamberton is a Certified Deaf Interpreter. He uses a hearing interpreter in the audience who listens to the the people speaking and interprets it. Lamberton then signs it back to the audience

“With all other languages, you’ll usually see the interpreters translating into their own native language,” Lamberton explained to DHN, a news agency that incorporates American Sign Language (ASL) into broadcasts Read more…

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Taylor Swift hacked on Twitter and Instagram

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Taylor Swift may be the victim of a recent hack on both of her confirmed Twitter and Instagram accounts. The now-deleted tweets tag Twitter users @Veriuser and @Lizzard and encourages her fans to follow them.

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In a tweet, which has since been deleted, @Veriuser shared a screenshot of his linked accounts on Twitter, featuring Swift’s own verified account.

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Suspicious now-deleted images also appeared on Swift’s Instagram account.

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Fans of Swift quickly recognized the suspicious tweets as the work of potential hackers, while others vied for their chance at an elusive Taylor Swift follow-back. Read more…

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Facebook is rethinking how it tracks ads

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Facebook announced a way to track ad performance on Tuesday that the company says is more accurate than the standard “click-through rate.”

Advertisers have traditionally tracked the success of an online ad campaign based on whether users click; generally, the more clicks an ad gets, the more successful it’s deemed.

But Facebook has argued for years that the click-through rate doesn’t tell the whole picture. In fall 2012, Facebook’s VP of Measurement and Insights Brad Smallwood made the case at a conference in New York, pointing to a Nielsen study at the time showing a mere 0.07% correlation between high click-through rates and actual sales. Read more…

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The best of the blizzard in photos and Vines

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An all-out blizzard has slammed the northeastern U.S. with a thick blanket of snow. Much of New England is still being battered, while New York is starting to return to normal

More than 5,500 flights were canceled. Several states put in place travel bans and closed schools for the sake of safety. Even major transit systems like the MTA, MBTA and Amtrak suspended their travel for part of Tuesday. This storm was no joke.

But even so, there were souls brave enough to make the trek to parks, bridges and rooftops just to get that one solid capture. From slushy streets, to snowmen, to portraits under falling snowflakes, we curated our favorite photos and videos shared using the hashtag #MashaBlizzard. Read more…

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Facebook, Tinder, Instagram suffer widespread issues

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UPDATED: Tuesday, Jan. 27 / 4:32 a.m. EST — A Facebook spokeswoman told Mashable that the outage was due to a change to the site’s configuration systems, and not a hacker attack. “Earlier this evening many people had trouble accessing Facebook and Instagram. This was not the result of a third party attack but instead occurred after we introduced a change that affected our configuration systems. We moved quickly to fix the problem, and both services are back to 100% for everyone.”, she said.

UPDATED: Tuesday, Jan. 27 / 2:14 a.m. EST — Facebook, Tinder and Twitter appear to be back to normal after a 40 minute outage and mass freak out.
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