Pinterest Adds Smarter Search Tool



Pinterest is adding new search features to help users better navigate the 30 billion pins on the site.

The company just announced Guided Search, a new product that lets users filter their search by adding specific filters relevant to the original search term

For example, searching for “hairstyles” will now provide filters like “wedding,” “round face,” or “short hair.” Users searching for “burgers” may see filters like “vegan” or “easy recipes.” The filters can be added or removed without leaving the search results page, and appear on mobile as visual tiles below the search bar Read more…

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10 Types of Images to Boost Your Social Media Engagement



As a writer by trade, it’s not easy for me to utter these words, but I’m not going to lie: On social media, a picture is worth a thousand words.
It’s true. Content may be king, but visuals rule. All the latest studies and statistics suggest that images on social media command more attention than text alone.

If you want more likes, comments, shares, retweets, and clicks, you want to include pictures with your social media posts. You want to be more visual.
As Carla Gates says here on her 3 to 5 Marketing Blog

“Images used in your social media (and by definition, your blog content) are far more attention-grabbing than text or plain old links, more likely to be shared, evoke emotional reactions in viewers (and emotion SELLS), and can portray a lot of information quickly and more efficiently than text.” Read more…

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How To Plan Your Summer Vacation on Pinterest



The snow is melting, the sun is shining, the flowers are blooming and the birds are breaking into song. At least, that’s what you imagine may be happening if you’re stuck inside your office

Yep, it’s time to put in that summer vacation request — and start surfing Pinterest for ideas on where to go and what to do.

Pinterest‘s recent introduction of Place Pins may not have been intended entirely for this purpose, but they’re becoming useful tools for planning getaways. Place Pins include extra details like location and contact information, along with a wanderlust-inducing photo Read more…

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Marketing Suite For Visual Web Piqora Raises $7.7 Million Series A

pinterest-ipad-blur Piqora, a marketing platform and analytics provider for “visual” social networks like Instagram, Pinterest and Tumblr, has raised $7.7 million in Series A funding, the company is announcing today. The round was led by DFJ, and saw participation from Freestyle Capital, Baseline Ventures, Lazerow Ventures, Firebolt Ventures and Altos Ventures. Founded in 2012, and originally called… Read More

You’re More Than Your Last Few Tweets

Wait what? Our lives are not defined reverse chronologically, yet until now, that’s strictly how our social network profiles portrayed us — as a snapshot of our latest activity. Today, Twitter gave everyone the option to pin a tweet to the top of their profile “so it’s easy for your followers to see what you’re all about.” It’s the first step towards a more holistic vision of identity online. Read More

Pinterest’s “Choose Your Own Adventure” Could Be A Travel Product

Pinterest_travel.jpg Pinterest’s upcoming news event, dubbed “Choose Your Own Adventure,” may not be directly related to the company’s efforts in the personalization space, but rather the announcement of a consumer-facing travel product, we’re hearing. The launch will be aimed at attracting more men to Pinterest’s service, which is today overwhelmingly female. Read More

Pinterest Plans “Choose Your Own Adventure” Product Announcement For April 24

You're Invited-1 A more personalized way to pin may be on the way as Pinterest has announced a big press event in San Francisco on April 24th with the teaser image above. We’ve confirmed with the company that this will be a product announcement and CEO Ben Silbermann will speak. So what will Pinterest unveil? Read More

Multiple Pinterest Accounts Hacked, Flooded With Butt Pics

If you log onto Pinterest and see that one of your friends has suddenly developed a fixation with weight loss ads and butt pics like the ones below, don’t click on the pins. Multiple accounts have been hacked over the last hour and flooded with spam. We’ve emailed Pinterest for comment. Read More

Pinterest Debuts A “Gifts Feed” Featuring Only Things You Can Buy

Pinterest publicly introduced a new Gifts feed on Wednesday that only displays “Product Pins” – pins that are enhanced with additional details, including pricing, availability and where the item can be purchased online. The announcement was made on Pinterest’s Business blog, aimed at advertisers, instead of on the company’s more widely read, consumer-facing main… Read More

Pinterest Joins Other Social Giants, Provides First Transparency Report



Pinterest on Friday unveiled the company’s first transparency report, a document detailing the number of information requests Pinterest received in the past six months from both state and federal government agencies

Unlike other social networks like Facebook and Twitter, the report confirms the government doesn’t often turn to Pinterest to gather user information

In the six months from July to December in 2013, there were only 12 government requests, including none from agencies outside the United States. Only one of the requests was from a federal agency, and Pinterest produced information for 11 of the 12 requests Read more…

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